Do you remember your first day at a new job? It’s often filled with excitement and new opportunities on helping the company you just joined succeed in its mission. However, have you also felt this excitement wear off after a while? Did you feel yourself get more disconnected?
This dissatisfaction with some or maybe all aspects of your job is also something you have seen among other employees. Keeping engaged and excited employees is a difficult process for any company, and especially for ones with fast growth and lots of employees. Recent research has found that when we can make a connection of one’s work to the beneficiary of that work, like our customer, employees get more job satisfaction. For instance, Adam Grant of the Wharton School found that fundraisers who were attempting to secure scholarship donations felt more motivated when they had contact with the scholarship recipients.
Giving feedback to employees on how their work is impacting the company’s customers is a strong motivation tool that lifts productivity. Its making these types of connections for all employees in all areas of the company can give them a picture of how they contribute to customer satisfaction. What opportunities do you have in your organization to provide these types of connections?
Make the connections to level up your employee engagement!
Mike